Is Your Company Website In Need Of An Update?

 

Here are the most important and common signs that your business website needs a change.

Mobile And Tablet Friendly

In current times, websites must be easily viewable on the go, on all devices. Potential customers are likely to skip a slow loading, non-mobile friendly site and use one more convenient. Being mobile friendly is crucial.

Loading Speed

A site that takes forever to load will be losing potential customers. With everything being available in a flash we are all guilty of not being patient when it comes accessing the web content we want. Sites such as Google Page Speed can check your site’s speed.

Modern Look

Web users judge a website by appearance rather than just its content. Your website is a representation of your business so being outdated reflects a negative impression and could deter potential customers. Your website needs to showcase what your business has to offer while providing the best possible customer service.

Updating Content

If maintaining and updating your website is not easily done, then a content management system is called for. This will enable you to easily and efficiently manage your site without the need for coding knowledge. Also, are you aware that Google prefers new content when it ranks websites? The age of your content, no matter how good it is, could hinder your google ranking. Try rephrasing some of your content and incorporating relevant keywords.

Social Media

There’s no escaping the fact that social media is essential to any business. It is used by customers to connect with your business and is one of the best ways to build trust while advertising your services. Be sure to have clear links to your business Facebook, Twitter or Instagram pages.

Coding

Is your website browser compatible and your source code valid (HTML and CSS)? If your website was created a few years ago, it likely has a lot of unnecessary HTML code, which can slow down your website load speeds, which can also impact your ranking in the Google search results.

Avoid Being Hacked

Sadly, it is becoming more and more common for websites and social media feeds to get hacked. Security flaws can pop up on any website, but the likelihood of them affecting an older website is much bigger as it relies on older technology.

If you would like advice on your current website, please feel free to contact your local experts at Green Tornado on 01277 849161

February 20, 2018 | Dave Fuller | Posted In : Uncategorized
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Get in Touch

If you have any questions or would simply like to discuss a new project, feel free to get in touch by clicking below.  Alternatively, you can call us on 01277 849161.

Our office address is: Victoria House, 2 Britannia Road, Brentwood, Essex CM14 5LD

Our Google Reviews

5.0
Athar Imam
02/05/2019
I've been working with Green Tornado for just over 5 years. In that time they have designed countless flyers, posters, product labelling, newsletters and other promotional stuff that my business required. Most importantly they understand my brands' 'vision' - possibly better than I do myself! All the work produced is fantastic and of very good quality. Over the years I've had some pretty tight deadlines but they've never been missed. Would definitely recommend!
kay shearing
01/05/2019
We were a start up company when we started to work with GT and I have to say they have been so tolerant and helpful From us not actually knowing what we needed to not knowing what we could actually afford the team were supportive and understanding. They have helped us at short notice , which , to be honest must drive them mad because we still do it now years down the line , yet time and time again they deliver . I send over ideas and they turn that into an amazing finished product , they have , without doubt , helped our company grow . I have no hesitation at all in recommending them and I will never be going anywhere else , they know our company and what we want to portray and have taken the time and made the effort to get to know exactly what we need and want - you can’t put a price on that ! Kay Shearing
Jon Hegan Academy
01/05/2019
I’ve used this firm for almost 20 years & never had a single bad experience. Thoroughly professional, helpful & willing to go the extra mile to ensure your job is done to your satisfaction. I highly recommend them for all your website & printing needs.
Paul Blackman
01/05/2019
With all of the stress that people encounter whilst starting a new business, and myself being quite useless with information technology! I must say Dave, Barry and Carl and the team were very understanding, patient and helpful. And I’m very pleased with the website they have created for me!
Spencer Hawken
01/05/2019
Used these guys a number of times from printing posters to creating photo walls for events. Great team, very efficient and quick, easily located a few minutes walk from Brentwood train station. Well done guys!